Founded almost a century ago, the Carac provided military veterans with the possibility of building up a supplementary pension. Today, it enables more than 300,000 members, whether or not they are involved in national defence, to build up their assets.
National Defence, to build up their assets. NK Studio’s task was to accompany the digitalization of this supplemental insurance company and to develop a style book aimed at young urban workers, expressing the values of today’s world. Colours, short sentences, a trendy photo library in the “real” sense of the word, it is a new vocabulary of words and signs that makes it easy to assimilate the concepts and immediately identify with the values conveyed.